We’ve been changing transport habits for health and the environment since 2010
For a decade, BetterPoints has effectively combined technology, data and behaviour change science, to incentivise and measure behaviour change for transport & mobility, for health & wellbeing and for climate change.
kg CO2 emissions avoided
Walking and running activities
Cycling activities
Miles travelled sustainably
We’re the brains behind the active travel behaviour game
With BetterPoints, you have the behaviour change technology and expertise you need for motivating healthier and greener habits.
Reduce reliance on cars
Our platform is proven to encourage take-up of walking, cycling and public transport, leading to lower commuter congestion, less demand for parking, and safer, healthier high streets.
Improve health & wellbeing
BetterPoints technology has motivated tens of thousands of people to improve their mental and physical health by moving to more active travel options.
Boost investment reporting
With our platform and expertise we can motivate the behaviours you need to deliver on your ESG reporting and TCFD disclosures.
We’re changing attitudes
BetterPoints is working with businesses and local authorities to change the way people think about transport – for cleaner air, for healthier activity, and for achieving Net Zero.
Norwegian city introduces BetterPoints rewards for active and sustainable travel
The BetterPoints app is used in many different parts of the world, and now it has arrived in Gjøvik – the first city in Norway to introduce a BetterPoints reward[…]
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Public health incentives, rewards and behaviour change? We do that!
Excitingly, innovations for motivating physical activity have become all the rage. The UK government recently declared it is spending £70 million to encourage 700,000 people to lose weight, and is[…]
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BetterPoints users have now made eight million journeys on foot
BetterPoints has motivated thousands of people to change their transport behaviour and, last week, the total number of journeys made on foot by BetterPoints participants reached eight million! To get[…]
Read moreBetterPoints –
The brains behind the behaviour game
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TAKE ME THERE!Testimonials
Don’t take our word for it – here’s what our partners say:
It’s been amazing the way BetterPoints responded to COVID-19, you pivoted so quickly.
Miriam Fagbemi, Ebbsfleet Healthy New Towns
BetterPoints are very professional and their platform is ahead of the curve.
Systra
A brilliant, easy-to-use platform to engage people in behaviour change activities.
Sustrans
Some of our clients and partners
