BetterPoints Ltd – Category: Back to Better
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Category: Back to Better

Pop-up lanes prove a big hit with cyclists

Cyclists in Leicester tell us the new pop-up lanes make them feel safer and more confident to use the roads. BetterPoints is working with Leicester City and Leicestershire County councils to encourage the use of their new pop-up infrastructure and measure its impact. Local people use the BetterPoints app to earn rewards for tracking their…
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How Leicestershire is using BetterPoints to promote and evaluate its pop-up infrastructure

Leicester City and Leicestershire County councils had just started their third year of BetterPoints support for the Choose How You Move programme when restrictions in response to the Covid-19 crisis were announced. Responding quickly to the government guidelines and the lockdown, Choose How You Move participants were encouraged to get active at home, be kind and connect with others, try…
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‘Together we can get back to better’, BetterPoints CEO tells transport and mobility leaders

As part of Landor LINKS’ Green Transport Recovery webinar series, BetterPoints sponsored a webinar on 27 May to launch our campaign for a high-level, joined-up approach to capitalise on recent changes in transport behaviour. In his presentation – Locking in positive behaviour change: forward to better Richard Kirk, BetterPoints CEO, said we had an ideal opportunity to get…
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It’s World Bicycle Day and the weather’s perfect for getting back to better!

Cycling is fun, healthy and a great way to escape the crowds. Cars, on the other hand, have a tendency to create congestion and pollute the air. And that impact on our environment has been thrown into stark relief within just a few short months. The air is cleaner, there’s less traffic noise and –…
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BetterPoints joins Intelligent Mobility Accelerator

We are proud to announce we have been accepted onto the Intelligent Mobility Accelerator, a partnership between Wayra UK/Telefonica, Hyundai and Amey and the Connected Places Catapult. BetterPoints joins nine other start-up and scale-up companies chosen from more than 150 applicants. ‘Intelligent Mobility’ is the use of new and emerging technologies to move people and goods around the world…
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