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Category: Travel & transport

Pop-up lanes prove a big hit with cyclists

Cyclists in Leicester tell us the new pop-up lanes make them feel safer and more confident to use the roads. BetterPoints is working with Leicester City and Leicestershire County councils to encourage the use of their new pop-up infrastructure and measure its impact. Local people use the BetterPoints app to earn rewards for tracking their…
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How Leicestershire is using BetterPoints to promote and evaluate its pop-up infrastructure

Leicester City and Leicestershire County councils had just started their third year of BetterPoints support for the Choose How You Move programme when restrictions in response to the Covid-19 crisis were announced. Responding quickly to the government guidelines and the lockdown, Choose How You Move participants were encouraged to get active at home, be kind and connect with others, try…
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‘Together we can get back to better’, BetterPoints CEO tells transport and mobility leaders

As part of Landor LINKS’ Green Transport Recovery webinar series, BetterPoints sponsored a webinar on 27 May to launch our campaign for a high-level, joined-up approach to capitalise on recent changes in transport behaviour. In his presentation – Locking in positive behaviour change: forward to better Richard Kirk, BetterPoints CEO, said we had an ideal opportunity to get…
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Walking in May a huge success – but user feedback suggests there are clear obstacles to cycling

National Walking Month was a great success for BetterPoints. Over 4,000 people took part in our dedicated challenge, walking more than 165,000 miles between them. They burned an estimated 16 million calories. And if those journeys had been by car, they would have generated around 64,000 kg of CO2 emissions. Feedback was fantastic. 585 participants…
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BetterPoints partners with Liftshare to incentivise sustainable travel choices

The UK’s market-leading car-sharing providers, Liftshare, have partnered with behaviour change specialists, BetterPoints, to offer genuine rewards for sharing your journey. In a first-of-its-kind collaboration, drivers and passengers will be able to earn points to put towards gift cards for dozens of high-street and online retailers. The Liftshare app facilities shared travel and the BetterPoints…
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New daily medals for Bike Week

Cycling UK’s Bike Week runs from 7–14 June. Each day has a different theme so we built new new medals for our app users to collect for cycling this week. Day 1Be vocal Day 2Be healthy Day 3Be unique Day 4Be inspired Day 5Be a hero Day 6Go green Day 7Go BIG!Take on your biggest…
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BetterPoints builds a travel calculator with a difference for WWF

We are delighted to announce the launch of a fun journey-planning, travel impact calculator that we’ve built for the WWF Cities Team. The new Travel Better tool is designed to help people realise the impact of their current travel choices for everyday journeys, and to encourage them to change mobility behaviours. Covid-19 has turned our world…
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It’s World Bicycle Day and the weather’s perfect for getting back to better!

Cycling is fun, healthy and a great way to escape the crowds. Cars, on the other hand, have a tendency to create congestion and pollute the air. And that impact on our environment has been thrown into stark relief within just a few short months. The air is cleaner, there’s less traffic noise and –…
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BetterPoints joins Intelligent Mobility Accelerator

We are proud to announce we have been accepted onto the Intelligent Mobility Accelerator, a partnership between Wayra UK/Telefonica, Hyundai and Amey and the Connected Places Catapult. BetterPoints joins nine other start-up and scale-up companies chosen from more than 150 applicants. ‘Intelligent Mobility’ is the use of new and emerging technologies to move people and goods around the world…
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Getting people out of cars is key to meeting net zero, says new report

A new report from the thinktank Green Alliance highlights the need for more to be done at a national level to curb demand for transport