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Transport behaviour change for universities

“I have been very pleased with the product and service offered by BetterPoints. We have been able to reach a large number of staff and students and encourage more sustainable modes of travel, as seen through the fantastic carbon savings.”

Darren Hardwick, The University of Sheffield

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Changing Steps Cardiff has been a very positive experience … which has been well received by participants. Students and staff like the range of both local and high street rewards and appear to be motivated to make more sustainable travel choices as a result of using the BetterPoints app.”

Richard Wintrip, Cardiff University

More about Cardiff

BetterPoints is brilliant at getting university staff and students to travel sustainably.

“A very positive experience” – Cardiff University
“We have been able to reach a large number of staff and students” – The University of Sheffield

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We change how people move.

Challenge

Challenge your staff and students to travel actively and sustainably.

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Track

Track journeys automatically and define geographical parameters.

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Reward

Reward activity and achievements with reward points, medals and prizes.

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Report

Generate large amounts of anonymised data for analysis and reporting.

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Challenge and Reward. 

Set goals and challenges around active and sustainable travel to on and around campus, such as leaving the car at home or hitting a target for CO2 avoided. 

Reward activity with BetterPoints and BetterTickets and achievements with virtual medals. The more they do, the more they get.

Encourage friendly competition with leaderboards.

Keep motivation levels high with prize draws. Prizes can be anything you like, including more BetterPoints.

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Identify and track journeys, automatically.

Our app automatically identifies and tracks journeys – including walking, wheeling, cycling, bus, train, tram, car, and car-sharing.

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Calculate CO2 and NO2 avoided, in real time.

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Specify routes and locations.

Geofence specific areas and locations that you want to qualify for rewards or monitor performance.

Integrate with OpenStreetMap to track journeys of specific transport routes

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Add QR codes for extra engagement.

For example, add scannable QR codes to your bicycle and scooter hire and reward people when they use them.

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Communicate – 2-way.

Build a campaign of staff and student engagement that includes in-app messages, push-notifications and email.

Baseline activity and gather feedback with targeted polls and surveys.

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Get masses of data.

Generate large amounts of invaluable, anonymised data on transport choices, behaviour patterns and emissions avoided.

Configure graphs, charts and heatmaps that support and promote your university’s sustainability strategy.

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We don’t rely on algorithms – we use humans too. 

Our platform is purpose-built and second-to-none, but we don’t rely just on computers when it comes to motivating human behaviour.

We give you a dedicated manager for the life of your programme, supported by our team of behaviour change experts.

We help you define your programme and then do the donkey work so you don’t have to.

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Find out how we can help your institution shift people to active and sustainable transport.

What are BetterPoints and BetterTickets?

BetterPoints are reward points with real cash value. They can be exhanged for vouchers or donated to charity, directly through the app.

BetterTickets are like lottery tickets. They are automatic tickets for prize draws that you schedule. The more BetterTickets someone has, the greater chance they have of winning.