Anne, a working mother with two small children, relied on the family’s second car. When the time came to change it, they had a decision to make: fork out for a new one or try and get along without it.
BetterPoints motivated 80% of previously inactive people to become active when Birmingham City Council commissioned us to encourage healthier living.
Recent research reveals that some exercise is better than none; it also suggests that secondary benefits of healthy activity ensure those health improvements are unlikely to unravel.
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