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Innovative air quality campaign in London Borough of Sutton

Innovative air quality campaign in London Borough of Sutton

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  • Create Date 13th September 2019
  • Last Updated 31st January 2020

Innovative air quality campaign in London Borough of Sutton

Innovative air quality campaign in London Borough of Sutton

The Sutton Plan campaign, powered by BetterPoints, was a six-month pilot commissioned by the London Borough of Sutton to test the effectiveness of an app- based incentivisation programme to raise awareness of air quality.

It also encouraged mode-shift behaviour change from car to sustainable and active travel, and tested an
innovative co-design approach to developing new Air Quality

features and functionality within the BetterPoints app.

We took high-level results for the programme’s primary aims and user feedback from the pilot.

Attached Files

File
betterpoints-sutton-case-study.pdf