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Category: Active travel

BetterPoints shortlisted for Modeshift healthcare engagement award with Sheffield Teaching Hospitals

BetterPoints has been shortlisted for Healthcare Engagement Project of the Year in this year’s Modeshift National Sustainable Travel Awards, for its game-changing travel surveys work with Sheffield Teaching Hospitals. The Trust linked its annual Travel Survey with the BetterPoints Sheffield behaviour change programme, which rewards sustainable choices. Staff who complete the survey in the app…
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BetterPoints shortlisted for an Edie Net Zero Award!

The Edie Net Zero Awards celebrate the individuals and organisations spearheading the UK’s transition towards a net-zero carbon economy. BetterPoints is delighted to be a finalist for Behaviour Change Programme of the Year with Sheffield City Council! BetterPoints Sheffield reduces single-occupancy car journeys by promoting, incentivising and rewarding active and sustainable travel. The campaign has…
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How BetterPoints supports the UN Sustainable Development Goals

Many people were sceptical when the UN announced its sustainability goals in 2015. How could the world achieve such ambitious targets by 2030, especially when some countries seemed more interested in their own interests than the common good? Well, one way to tackle this challenge is to use technology and incentives to motivate people to…
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‘I never used to walk … I’ve lost 4kg with my new active lifestyle’

‘I never used to walk before I joined the BetterPoints Hounslow challenge’, says Ishrat. ‘It’s such a helpful app, it has encouraged me in all aspects, walking, running, and cycling too. ‘Each day is like a new day and a new challenge for me, and the app encourages me to do more every day.  ‘I’ve lost over 4…
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Walking is the low-hanging fruit for active travel, so why the obsession with cycling?

Cycling is a great way to get around actively and a great way to exercise, but it’s not what most people choose when they take up the challenge to travel actively. The UK government’s latest figures show that walking far outweighs cycling as an active travel choice – in the number of trips, the number…
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1,500 free travel tickets claimed in Sheffield sustainable transport promotion

Sheffield City Council offered a free one-day travel pass to people signed up to the BetterPoints Sheffield programme in the run-up to Christmas. The council wanted to encourage more people to try using the buses and trams, and to reduce congestion during the Christmas shopping period. The programme awards points for travelling more actively and…
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If you want to motivate people, try buying them a coffee

Finding the right incentives doesn’t mean you have to pay big bucks for rewards: the University of Sheffield recently took 741 car journeys off the road simply by offering free cups of coffee. University leaders wanted to ease the pressure on parking by encouraging regular car drivers to try using active and sustainable modes of…
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‘My whole mindset has changed – I actually hate having to use the car now’

‘I was using the car far too much, taking my daughter to school every day thinking it was saving time when actually it wasn’t really’, says Alicia from Hampshire, who heard about the A to B Actively programme from a friend. ‘I thought it was a great initiative to get involved in’, she says. ‘I…
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BetterPoints brings sustainable transport incentives and loyalty to HITRANS’ ‘Go-Hi’ MaaS platform

The Behaviour change experts BetterPoints have joined forces with HITRANS (the Highlands and Islands Transport Partnership) to promote their Go-Hi app and encourage residents of the Scottish Highlands and Islands to use active and sustainable modes of transport wherever possible. The Go-Hi app is built by MaaS leaders Mobilleo and lets people plan journeys, compare…
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BetterPoints programmes cut short car journeys by 20 per cent

We are thrilled to report that BetterPoints programmes observed a 20 per cent reduction in short car journeys across nine research trials – double the early indications of a ten per cent drop! The trials also showed that reductions in short car journeys persisted after the campaigns ended. This is great news for anyone wanting…
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Are active travel apps measuring the wrong data?

At this year’s Modeshift Convention you can hear findings from joint research led by Dr Kate Pangbourne of the University of Leeds into persuasive messaging for active travel. On 24 November, Dr Pangbourne (associate professor at the Institute for Transport Studies, University of Leeds) and Hannah McCarthy (chief behavioural scientist at BetterPoints) will share findings…
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‘Leaving the car at home just means so much less stress’

‘I have absolutely changed the way I travel since joining BetterPoints‘, says Lukasz from Brighton & Hove’s Move for Change programme. ‘For my job, I sit at my desk most of my days – but I never really thought about walking there and back. ‘Now I’m regularly walking into town. Leaving the car at home…
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