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Tag: sustainability

“I walk everywhere now” – How Leicestershire councils are motivating thousands of people to walk and cycle

Leicester City and Leicestershire County councils are using BetterPoints to get more people to choose walking, cycling and public transport over using the car. It’s been very successful, as evidenced by local resident, Nusrat, in the video below: “I walk everywhere now. I’ve also used my walking habit to explore Leicester more than I’ve ever…
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Rental bikes with QR codes reward sustainable travel in Brighton & Hove

The Brighton & Hove bike rental scheme, BTN BikeShare, has adorned the baskets of its bicycles with BetterPoints QR codes, to make it easy for people to join the local Move for Change challenge.  Move for Change, which launched in February, was commissioned by Brighton & Hove City Council to reward people for travelling actively…
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Electric cars are not a panacea for net zero – we need a change of attitudes and behaviours, not simply a change of furniture

The UK Government is putting too much focus on electric vehicles (EVs) and not enough on alternatives, warned the think tank, IPPR, this week. Their analysis of the Committee on Climate Change’s sixth carbon budget said that current approaches to reaching net-zero could lead to even greater levels of traffic, congestion and pressure on local…
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Wales leads the way in changing how people move

The Welsh Government has taken the bold step of freezing all new road-building projects while it conducts a review, and considers shifting the money to more sustainable transport projects. The move is part of Wales’ effort to reduce carbon emissions. The review was announced in the Welsh Parliament yesterday afternoon by the Deputy Climate Change…
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Webinar: Active Travel in Wales – Making the Infrastructure Work

Join us on 7 July to learn about making Active Travel in Wales a success with impactful behaviour change programmes. Earlier this year, the Welsh Government announced £75 million of funding for active travel, as part of its Llwybr Newydd transport strategy. Many of the high-profile projects underway are around Infrastructure: safe routes, cycle highways,…
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East Renfrewshire hopes to boost town centre footfall with new active travel campaign

The new ‘Choose How U Move East Ren’ programme launched on 17 May and runs until 31 October. Powered by BetterPoints and in partnership with Ansons Consulting, it encourages walking, running, wheeling and cycling when travelling in and around the region. Throughout the programme participants will be encouraged to travel actively, supported by using the…
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Active travel is ‘low hanging fruit’ in the race for Net Zero

Earlier this week, the UK government announced £5 million extra funding for local authorities ‘to deliver innovative projects to improve air quality’. While many of the challenges that councils face are complex, the challenge of reducing road traffic emissions – still one of the greatest contributors to air pollution, particularly in cities – is relatively…
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BetterPoints transport behaviour change for Brighton & Hove

Brighton & Hove City Council has commissioned BetterPoints to help move more people away from a reliance on private motor vehicles to more active and sustainable forms of travel. The 12-month Move for Change programme is open to all residents and employees in the city. The programme is funded by the UK Government’s Access Fund…
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BetterPoints aims to reach 10 million kg of CO2 savings by December 2021

Since 2010, we have helped our clients motivate people to mitigate 5 million kg of CO2 emissions. We aim to double that by December next year. It’s an ambitious target. But we face a climate emergency and, as many countries begin to emerge from lockdown, now is the perfect time to change the way we…
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BetterPoints partners with Liftshare (Mobilityways) to incentivise sustainable travel choices

The UK’s market-leading car-sharing providers, Liftshare, have partnered with behaviour change specialists, BetterPoints, to offer genuine rewards for sharing your journey. In a first-of-its-kind collaboration, drivers and passengers will be able to earn points to put towards gift cards for dozens of high-street and online retailers. The Liftshare app facilities shared travel and the BetterPoints…
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Getting people out of cars is key to meeting net zero, says new report

A new report from the thinktank Green Alliance highlights the need for more to be done at a national level to curb demand for transport