Transport for West Midlands to deploy BetterPoints for Warwick University’s post-Covid ‘Future Campus’
As Covid-19 transforms the way we live, work and travel, the University of Warwick is working with Transport for West Midlands to pilot new transport initiatives for the region.
TfWM has commissioned BetterPoints to help promote, monitor and measure sustainable travel at the University of Warwick as part of its Future Transport Zone programme.
The Future Transport Zones will provide real-world analysis, allowing them to work with a range of local bodies such as councils, hospitals, airports and universities to test innovative ways to transport people and goods.
TfWM will use BetterPoints’ digital tools to incentivise active and sustainable transport in and around the university, and to create an evidence base for monitoring evaluation to deliver successful, scalable active travel infrastructures.
Want to encourage sustainable travel and healthy mobility? Talk to us.
BetterPoints is a world-leading scalable and customisable behaviour change platform. Whether you want people to walk to the park, cycle to work, take the bus into town or e-scoot to the shops, BetterPoints campaigns motivate them to do it and make it enjoyable.
Ask us for a demo today.