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Tag: front-page

BetterPoints aims to reach 10 million kg of CO2 savings by December 2021

Since 2010, we have helped our clients motivate people to mitigate 5 million kg of CO2 emissions. We aim to double that by December next year. It’s an ambitious target. But we face a climate emergency and, as many countries begin to emerge from lockdown, now is the perfect time to change the way we…
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Pop-up lanes prove a big hit with cyclists

Cyclists in Leicester tell us the new pop-up lanes make them feel safer and more confident to use the roads. BetterPoints is working with Leicester City and Leicestershire County councils to encourage the use of their new pop-up infrastructure and measure its impact. Local people use the BetterPoints app to earn rewards for tracking their…
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How Leicestershire is using BetterPoints to promote and evaluate its pop-up infrastructure

Leicester City and Leicestershire County councils had just started their third year of BetterPoints support for the Choose How You Move programme when restrictions in response to the Covid-19 crisis were announced. Responding quickly to the government guidelines and the lockdown, Choose How You Move participants were encouraged to get active at home, be kind and connect with others, try…
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‘Together we can get back to better’, BetterPoints CEO tells transport and mobility leaders

As part of Landor LINKS’ Green Transport Recovery webinar series, BetterPoints sponsored a webinar on 27 May to launch our campaign for a high-level, joined-up approach to capitalise on recent changes in transport behaviour. In his presentation – Locking in positive behaviour change: forward to better Richard Kirk, BetterPoints CEO, said we had an ideal opportunity to get…
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BetterPoints partners with Liftshare to incentivise sustainable travel choices

The UK’s market-leading car-sharing providers, Liftshare, have partnered with behaviour change specialists, BetterPoints, to offer genuine rewards for sharing your journey. In a first-of-its-kind collaboration, drivers and passengers will be able to earn points to put towards gift cards for dozens of high-street and online retailers. The Liftshare app facilities shared travel and the BetterPoints…
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