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Tag: sustainable transport

“I walk everywhere now” – How Leicestershire councils are motivating thousands of people to walk and cycle

Leicester City and Leicestershire County councils are using BetterPoints to get more people to choose walking, cycling and public transport over using the car. It’s been very successful, as evidenced by local resident, Nusrat, in the video below: “I walk everywhere now. I’ve also used my walking habit to explore Leicester more than I’ve ever…
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Rental bikes with QR codes reward sustainable travel in Brighton & Hove

The Brighton & Hove bike rental scheme, BTN BikeShare, has adorned the baskets of its bicycles with BetterPoints QR codes, to make it easy for people to join the local Move for Change challenge.  Move for Change, which launched in February, was commissioned by Brighton & Hove City Council to reward people for travelling actively…
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Active Travel in Wales – engagement and communication is crucial, webinar attendees told

Transport infrastructures are not viable, however innovative they may be, if people don’t use them. Our recent webinar on making the active travel infrastructure work in Wales showed how mass engagement can be achieved, through a unique combination of BetterPoints behaviour change technology, communication delivered through the transport consultancy, Ansons Consulting, and local transport expert,…
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Wales leads the way in changing how people move

The Welsh Government has taken the bold step of freezing all new road-building projects while it conducts a review, and considers shifting the money to more sustainable transport projects. The move is part of Wales’ effort to reduce carbon emissions. The review was announced in the Welsh Parliament yesterday afternoon by the Deputy Climate Change…
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Webinar: Active Travel in Wales – Making the Infrastructure Work

Join us on 7 July to learn about making Active Travel in Wales a success with impactful behaviour change programmes. Earlier this year, the Welsh Government announced £75 million of funding for active travel, as part of its Llwybr Newydd transport strategy. Many of the high-profile projects underway are around Infrastructure: safe routes, cycle highways,…
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Survey shows strong support for local cycle lanes – even if it means less space for cars

In a recent survey by the UK’s Department of Transport, nearly two-thirds of people (64%) supported dedicated local cycle lanes – even if it meant less road space for cars. When asked what would encourage them to cycle more, 55% said off-road and segregated cycle paths, 53% said safer roads, and 49% said well-maintained road…
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East Renfrewshire hopes to boost town centre footfall with new active travel campaign

The new ‘Choose How U Move East Ren’ programme launched on 17 May and runs until 31 October. Powered by BetterPoints and in partnership with Ansons Consulting, it encourages walking, running, wheeling and cycling when travelling in and around the region. Throughout the programme participants will be encouraged to travel actively, supported by using the…
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The popular Choose How You Move Rewards programme enters its fourth year

We are very pleased that the Choose How You Move Rewards programme, powered by BetterPoints in partnership with Leicester City and Leicestershire County Councils, has moved into its fourth year. Leicestershire County and City Councils commissioned BetterPoints technology to run a programme that rewards residents for walking, running and cycling. Hundreds of people have joined…
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Warwickshire renews BetterPoints partnership to incentivise active travel

Following a successful pilot in Royal Leamington Spa in 2019, Warwick District Council is continuing its relationship with BetterPoints to encourage more local people to switch to active travel such as walking and cycling. This year, residents of Warwick District can get active and choose more sustainable means of travel when visiting and supporting the…
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A great video promoting active travel incentives in Norway

This fantastic 30-second video from Norway quickly gets the message across loud and clear: ‘the more walking and cycling you do, the more rewards you get’. The town of Gjøvik is using BetterPoints’ behaviour change platform to run its #Velreist campaign for active and sustainable transport. It’s great to see local promotions like this, because,…
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Norwegian city introduces BetterPoints rewards for active and sustainable travel

The BetterPoints app is used in many different parts of the world, and now it has arrived in Gjøvik – the first city in Norway to introduce a BetterPoints reward scheme. Throughout the campaign, participants will be encouraged to change their transport choices and incentives will be offered for people who choose greener travel as…
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BetterPoints users have now made eight million journeys on foot

BetterPoints has motivated thousands of people to change their transport behaviour and, last week, the total number of journeys made on foot by BetterPoints participants reached eight million! To get to this point, they have collectively walked or run more than seven million miles, offsetting an estimated 2.8 million kg of CO2 emissions.  A million…
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